An analysis of potential market of Proton cars in Jordan / Nazliah Nari
The key objective of this research is to gather information to assist Proton in preparing a marketing plan based on the feasibility study done and to penetrate new markets in Jordan. Motorists who bought a new passenger car in the last 5 years tend to be young males who are executives and profession...
| Format: | Student Project |
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| Published: |
Faculty of Business and Management
2006
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| Online Access: | http://ir.uitm.edu.my/id/eprint/17969/ |