Student decision making process on the purchase of newspaper in Klang Valley and Selangor: (Case study on KOSMO! newspaper) / Nabil Fikri Hussin
This is a research on student decision making process on the purchase of newspaper and it case study is on Kosmo! newspaper. This research will focus on the Process stage of consumer decision making process. In Process stage, there are three elements that consumers involved in the process. That is N...
| Format: | Student Project |
|---|---|
| Language: | English |
| Published: |
Faculty of Business Management
2007
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| Online Access: | http://ir.uitm.edu.my/id/eprint/18507/ http://ir.uitm.edu.my/id/eprint/18507/1/PPb_NABIL%20FIKRI%20HUSSIN%20BM%2007_5.pdf |