Determinants and consequences of Total Spectator Experience (Tse): empirical evidence from a sport tourism event Formula One (F1) / Rezian-na Muhammed Kassim
This study applies Environmental Psychology Model (Mehrabian-Russell Mode, 1974) to a sample of 424 sport spectators from Sport Motor Mega Event. Based on the literature, a theoretical model was developed and tested using data collected from spectators attending a major motor sports event (Formula O...
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| Format: | Book Section |
| Language: | English |
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Institute of Graduate Studies, UiTM
2012
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| Online Access: | http://ir.uitm.edu.my/id/eprint/19088/ http://ir.uitm.edu.my/id/eprint/19088/1/ABS_REZIAN-NA%20MUHAMMED%20KASSIM%20TDRA%20VOL%201%20IGS%2012.pdf |