An initial study of DPMM's performance in promoting Malay enterpreneurs / Roszianah Kasim
This study is to determine the promotional methods used by DPMM in promoting the interest of their members. The methods used consist of seminar, meeting, trade visit and exposition. In order to do this survey, 157 members of DPMM are selected to answer the questionnaires, but because of the lack of...
| Main Author: | |
|---|---|
| Format: | Student Project |
| Language: | English |
| Published: |
Faculty of Business and Management
2006
|
| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/19433/ http://ir.uitm.edu.my/id/eprint/19433/1/PPb_ROSZIANAH%20KASIM%20BM%2006_5.pdf |