Organizational alignment using the balance scorecard approach: Case study of a Malaysian government-linked company / Hazeline Ayoup
The Balanced Scorecard (BSC) constitutes one of the most popular performance measurement systems for organizations. Used solely as a performance measurement system, the BSC highlighted a serious setback: inability of the traditional management systems to link a company’s longterm vision with its sho...
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| Format: | Book Section |
| Language: | English |
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Institute of Graduate Studies, UiTM
2016
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| Online Access: | http://ir.uitm.edu.my/id/eprint/19693/ http://ir.uitm.edu.my/id/eprint/19693/1/ABS_HAZELINE%20AYOUP%20TDRA%20VOL%209%20IGS%2016.pdf |