The contribution and significance of product strategy towards consumer acceptance: a case study of JKING Sdn. Bhd. in Johor Bahru / Mohammad Norazham Ismail
The purpose of this research is to study the contribution and significance of product strategy towards consumer acceptance: A case study of JKING Sdn. Bhd. in Johor Bahru. This study also wants to analyze the relationships between design and consumer acceptance, to identify the relationships between...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2006
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| Online Access: | http://ir.uitm.edu.my/id/eprint/20888/ http://ir.uitm.edu.my/id/eprint/20888/1/PPb_MOHAMMAD%20NORAZHAM%20ISMAIL%20M%20BM%2006_5.pdf |