A case study on perceived waiting time, customer satisfaction and repatronization at Kentucky Fried Chicken (KFC), i-City, Section 7, Shah Alam / Wan Nur Farhana Wan Sazali and Maisarah Mazlan
Quick Service Restaurants (QSR) are restaurants that offer convenience and value services with specific characteristic both by their fast food cuisine and minimal table services. However, the service presented at many of QSR outlet are below the established standard of operation as well as not provi...
Main Authors: | , |
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Format: | Student Project |
Language: | English |
Published: |
Faculty of Hotel and Tourism Management
2013
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Subjects: | |
Online Access: | http://ir.uitm.edu.my/id/eprint/20895/ http://ir.uitm.edu.my/id/eprint/20895/1/PPm_WAN%20NUR%20FARHANA%20WAN%20SAZALI%20HM%2013_5.pdf |