Customer acceptance towards the marketing mix at Lazaria shop Ayer Keroh fly-over restaurant Melaka / Shahiela Akma Abdul Azis
In today's market competition, retailers have to evaluate the performance in order to compete with the competitors. Therefore, researcher has made a discussion with supervisor to come out with several factors that influence the customer acceptance towards Lazaria Shop. The important factors are...
Main Author: | Abdul Azis, Shahiela Akma |
---|---|
Format: | Student Project |
Language: | English |
Published: |
Faculty of Business and Management
2005
|
Subjects: | |
Online Access: | http://ir.uitm.edu.my/id/eprint/21281/ http://ir.uitm.edu.my/id/eprint/21281/1/PPb_SHAHIELA%20AKMA%20ABDUL%20AZIS%20M%20BM%2005_5.pdf |
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