Relationship between customer satisfaction and loyalty towards ASNB services in Kuala Lumpur / Siti Nazirah Omar
Nowadays, unit trust is one of the investments involving the consumers. There are so many competitors in the industry especially from the bank institutions. In this regard, ASNB has a crucial and challenging task in monitoring as well as measuring customer satisfaction and loyalty towards its servic...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2006
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| Online Access: | http://ir.uitm.edu.my/id/eprint/22460/ http://ir.uitm.edu.my/id/eprint/22460/1/PPb_SITI%20NAZIRAH%20OMAR%20M%20BM%2006_5.pdf |