Factors influencing youth’s online purchasing intention / Mohamad Fidry Ahmad

Aim of this study is to investigate the factors that can be considered as important factor of youth’s online purchasing intention. Besides that, the objective of this study is to identify the most influential determinants of online shopping intention among youth’s. The independent variables of this...

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Bibliographic Details
Main Author: Ahmad, Mohamad Fidry
Format: Student Project
Language:English
Published: Faculty of Business and Management 2019
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/23462/
http://ir.uitm.edu.my/id/eprint/23462/1/PPb_MOHAMAD%20FIDRY%20AHMAD%20M%20BM%2019_5.pdf