Analysis on acceptance level of Malaysian’s consumers towards purchasing imported rice: case study at Jasin, Melaka / Nik Luqman Hakim Zulkifle
Rice (Oryza sativa) was the most essential food crop which been cultivated worldwide. It was the second important food crop in the world after wheat and Asia was the largest producer and consumer of rice. In Malaysia, rice was a staple food for Malaysians despite the introduction of other food item....
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| Format: | Student Project |
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Faculty of Plantation and Agrotechnology
2019
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| Online Access: | http://ir.uitm.edu.my/id/eprint/24375/ |