Understanding Chinese people towards Takaful product in Johor Bahru branch / Aimiliana Wahab
This research is about a study of the understanding Chinese people towards Takaful product. For indicate agent role’s, service quality and product itself used to identify the understanding Chinese people towards Takaful product is. The agent roles consist of knowledge, experiences and tactic to attr...
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Format: | Student Project |
Language: | English |
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Faculty of Business and Management
2010
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Online Access: | http://ir.uitm.edu.my/id/eprint/24638/ http://ir.uitm.edu.my/id/eprint/24638/1/PPb_AIMILIANA%20WAHAB%20M%20BM%2010_5.pdf |