Determinants of building customer loyalty in D’impian Inn Hotel Parit Raja / Ameerah Ismon
In future success in business, it relies on delivering a unique and complete holiday experience. The critical success for the hotel industry is building customer loyalty. It brings customer experiences, service quality, customer value and customer satisfactions are major determinants of customer loy...
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Format: | Student Project |
Language: | English |
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Faculty of Business and Management
2011
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Online Access: | http://ir.uitm.edu.my/id/eprint/24667/ http://ir.uitm.edu.my/id/eprint/24667/1/PPb_AMEERAH%20ISMON%20M%20BM%2011_5.pdf |