The motives of strategic alliances among construction companies in Johor Bahru / Marlina Ismail
Strategic alliances are a vital and popular alternative for survival and growth of the company in order to face with the intense and global competition. Nowadays, strategic alliances are becoming an increasingly important in construction industry. Malaysia began develop its construction industry sin...
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Format: | Student Project |
Language: | English |
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Faculty of Business and Management
2011
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Online Access: | http://ir.uitm.edu.my/id/eprint/25217/ http://ir.uitm.edu.my/id/eprint/25217/1/PPb_MARLINA%20ISMAIL%20BM%20M%2011_5.pdf |