The motives of strategic alliances among construction companies in Johor Bahru / Marlina Ismail

Strategic alliances are a vital and popular alternative for survival and growth of the company in order to face with the intense and global competition. Nowadays, strategic alliances are becoming an increasingly important in construction industry. Malaysia began develop its construction industry sin...

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Bibliographic Details
Main Author:	Ismail, Marlina
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2011
Subjects:	Strategic alliances. Business networks Construction industry Competition. International competition
Online Access:	http://ir.uitm.edu.my/id/eprint/25217/ http://ir.uitm.edu.my/id/eprint/25217/1/PPb_MARLINA%20ISMAIL%20BM%20M%2011_5.pdf

id	uitm-25217
recordtype	eprints
spelling	uitm-252172019-09-26T03:39:38Z http://ir.uitm.edu.my/id/eprint/25217/ The motives of strategic alliances among construction companies in Johor Bahru / Marlina Ismail Ismail, Marlina Strategic alliances. Business networks Construction industry Competition. International competition Strategic alliances are a vital and popular alternative for survival and growth of the company in order to face with the intense and global competition. Nowadays, strategic alliances are becoming an increasingly important in construction industry. Malaysia began develop its construction industry since independence and this industry plays an important role in generating wealth as well as improving the quality life of Malaysian. The purpose of this research is to determine and understand why construction companies in Johor Bahru are opting for strategic alliances. The research aims in assisting construction companies in order to be a major industry in the country. This research used primary and secondary data in order to gather the data. The findings are being interpreted using correlation coefficient in order to test the hypotheses. This research also used descriptive statistics in order to find out the most preferable motives of alliances among construction companies in Johor Bahru. Based on the findings, resources, learning and transaction cost have positive relationship with strategic alliances. Besides, it also shows that learning is the most preferable motive of strategic alliances among construction companies in Johor Bahru. Faculty of Business and Management 2011 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/25217/1/PPb_MARLINA%20ISMAIL%20BM%20M%2011_5.pdf Ismail, Marlina (2011) The motives of strategic alliances among construction companies in Johor Bahru / Marlina Ismail. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Strategic alliances. Business networks Construction industry Competition. International competition
spellingShingle	Strategic alliances. Business networks Construction industry Competition. International competition Ismail, Marlina The motives of strategic alliances among construction companies in Johor Bahru / Marlina Ismail
description	Strategic alliances are a vital and popular alternative for survival and growth of the company in order to face with the intense and global competition. Nowadays, strategic alliances are becoming an increasingly important in construction industry. Malaysia began develop its construction industry since independence and this industry plays an important role in generating wealth as well as improving the quality life of Malaysian. The purpose of this research is to determine and understand why construction companies in Johor Bahru are opting for strategic alliances. The research aims in assisting construction companies in order to be a major industry in the country. This research used primary and secondary data in order to gather the data. The findings are being interpreted using correlation coefficient in order to test the hypotheses. This research also used descriptive statistics in order to find out the most preferable motives of alliances among construction companies in Johor Bahru. Based on the findings, resources, learning and transaction cost have positive relationship with strategic alliances. Besides, it also shows that learning is the most preferable motive of strategic alliances among construction companies in Johor Bahru.
format	Student Project
author	Ismail, Marlina
author_facet	Ismail, Marlina
author_sort	Ismail, Marlina
title	The motives of strategic alliances among construction companies in Johor Bahru / Marlina Ismail
title_short	The motives of strategic alliances among construction companies in Johor Bahru / Marlina Ismail
title_full	The motives of strategic alliances among construction companies in Johor Bahru / Marlina Ismail
title_fullStr	The motives of strategic alliances among construction companies in Johor Bahru / Marlina Ismail
title_full_unstemmed	The motives of strategic alliances among construction companies in Johor Bahru / Marlina Ismail
title_sort	motives of strategic alliances among construction companies in johor bahru / marlina ismail
publisher	Faculty of Business and Management
publishDate	2011
url	http://ir.uitm.edu.my/id/eprint/25217/ http://ir.uitm.edu.my/id/eprint/25217/1/PPb_MARLINA%20ISMAIL%20BM%20M%2011_5.pdf
first_indexed	2023-09-18T23:14:19Z
last_indexed	2023-09-18T23:14:19Z
_version_	1777419009677852672

The motives of strategic alliances among construction companies in Johor Bahru / Marlina Ismail

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