A study on the effect of emotional intelligence towards marketing effectiveness / Mohd Hadi Abidi
Due to globalization of the organization, emotional intelligence (EI) is something that needs to take seriously. Emotional intelligence (EI) will effect on the marketing effectiveness and performance of the each organizations. In the presence of Self- Awareness, Self-Management, Social Awareness and...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2015
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| Online Access: | http://ir.uitm.edu.my/id/eprint/25439/ http://ir.uitm.edu.my/id/eprint/25439/1/PPb_MOHD%20HADI%20ABIDI%20BM%20M%2015_5.pdf |