The effectiveness of promotion tools in enhancing the customer awareness “Study in Rasamas Restaurant” / Mohd Khushairy Ahmad Shaifudin

This project paper which entitled ‘The Effectiveness of Promotion Tools In Enhancing Customer Awareness “Study In Rasamas Restaurant”’ purposely to study the influence of promotion tools used by Rasamas restaurant which is advertising, sales promotion and public relation in order to enhance the cust...

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Bibliographic Details
Main Author: Ahmad Shaifudin, Mohd Khushairy
Format: Student Project
Language:English
Published: Faculty of Business and Management 2008
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/25479/
http://ir.uitm.edu.my/id/eprint/25479/1/PPb_MOHD%20KHUSHAIRY%20AHMAD%20SHAIFUDIN%20BM%20M%2008_5.pdf