Students’ attitude toward personal attitude factors, financial knowledge factors and practices of credit card factors: a study in UiTM Kampus Bandaraya Melaka / Muhammad Edham Nasir and Amylia Ayut Santok
students are the most targeting viable target audiences especially the college-age generation y consumer cohort to credit cards has been a challenging research agenda for many years (see e.g. blair, 1997; chen and volpe, 1998; noble et al., 2009). based on the research of braunsberger et al., 2004;...
| Main Authors: | , |
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2013
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| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/25609/ http://ir.uitm.edu.my/id/eprint/25609/1/PPb_MUHAMMAD%20EDHAM%20NASIR%20BM%20M%2013_5.pdf |