Influence of perception on green products towards green purchase intentions / Mohamad Saiful Azmi Hambali
The aim of this research is to study the influence of perception on green products towards green purchase intentions. This research is based on sample of 76 respondents where the respondents is student of BBA(Hons) Marketing from Universiti Teknologi Mara, Cawangan Melaka, Kampus Bandaraya Melaka. F...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2019
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| Online Access: | http://ir.uitm.edu.my/id/eprint/25754/ http://ir.uitm.edu.my/id/eprint/25754/1/PPb_MOHAMAD%20SAIFUL%20AZMI%20HAMBALI%20BM%20M%2019_5.pdf |