Customer satisfaction among international tourists towards local service provider at Bandar Hilir, Melaka / Nuramirah Mohd Koyah and Siti Karimah Ibrahim
This research is mainly focus on the service quality dimensions that includes tangible, reliability, responsiveness, assurance and empathy that influence tourist satisfaction at Bandar Hilir, Melaka. The objectives of this study are to identify the elements of service quality that gives impact on to...
| Main Authors: | , |
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2014
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| Online Access: | http://ir.uitm.edu.my/id/eprint/26235/ http://ir.uitm.edu.my/id/eprint/26235/1/PPb_NURAMIRAH%20MOHD%20KOYAH%20BM%20M%2014_5.pdf |