Muslim consumers’ awareness towards halal logo on food product in Kota Kinabalu / Nurul Ain Sumpin & Nur Faiezah Kassim
Recently the great demand of Halal food in Malaysia become attention, transform from an exclusive niche market to dynamic global market phenomenon. Malaysia became the first in the world’s Halal food industry where Halal certification been recognized globally by international bodies. Traditionally,...
Main Authors: | Sumpin, Nurul Ain, Kassim, Nur Faiezah |
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Format: | Student Project |
Language: | English |
Published: |
Faculty of Hotel and Tourism
2017
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Subjects: | |
Online Access: | http://ir.uitm.edu.my/id/eprint/26545/ http://ir.uitm.edu.my/id/eprint/26545/1/PPb_NURUL%20AIN%20SUMPIN%20HM%20T%2017_5.pdf |
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