Muslim tourist perceived value on satisfaction in Muslim-friendly tourism in Kuala Lumpur and Melaka / Aimi Hajar Abdul Aziz
Muslim consumerism is rapidly growing and expanding annually in which there is a surge demand on services that caters to Muslim needs especially in the tourism industry. Thus, this research focuses on Muslim Tourist perceived value on satisfaction in Muslim-Friendly Tourism that is, a study on forei...
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Format: | Student Project |
Language: | English |
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Faculty of Business and Management
2020
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Online Access: | http://ir.uitm.edu.my/id/eprint/28473/ http://ir.uitm.edu.my/id/eprint/28473/1/PPb_AIMI%20HAJAR%20ABDUL%20AZIZ%20BM%20M%2020_5.pdf |