Advertising as a means of promotion: its influence and role in modern industrial living

Advertising as a means of promotion: its influence and role in modern industrial living

please refer fulltext

Bibliographic Details
Main Author:	Mat Pauzi Abd Rahman
Format:	Article
Language:	English
Published:	Universiti Kebangsaan Malaysian 1989
Online Access:	http://journalarticle.ukm.my/4920/ http://journalarticle.ukm.my/4920/ http://journalarticle.ukm.my/4920/1/9%281%29.pdf

Similar Items

Advertising communication and promotion management
by: Rossiter
Published: (1997)

Advertising and promotion: an Islamic perspective
by: Mokhtar, Aida
Published: (2019)

Living Within Our Means
by: Ferrer
Published: (1985)

Integrated advertising promotion, and marketing communications
by: Clow

Integrated advertising, promotion & marketing communications
by: Clow
Published: (2004)

Influencing the mind of the consumers: the role of the law and the regulators in controlling credit advertisement
by: Hassan, Rusni, et al.
Published: (2018)

Influencing the mind of the consumers: the role of the law and the regulators in controlling credit advertisement
by: Hassan, Rusni, et al.
Published: (2019)

Advertisements shape our social reality: a study of apple advertisements on promoting PWDs and inclusion
by: Mokhtar, Aida
Published: (2019)

Modern Asian living
by: Wongvipa Devahastin na Ayudhya
Published: (2005)

Exploring the degree of influence of different advertisement role in enhancing brand image for higher learning institutions
by: Khan, Md. Ashraful Azam, et al.
Published: (2014)

Exploring consumers attitude towards web advertising and its influence on web ad usage in Malaysia
by: Norzalita Abd Aziz,, et al.
Published: (2010)

Shariah and its meaning in Islam
by: Hassan, Mohd. Kamal
Published: (2019)

Al Qaeda and what it means to be modern
by: Gray
Published: (2003)

Contemporary Malaysian consumer culture and the creative role of experiential space: reinterpreting sale and promotional advertising through installation
by: Mohd Fauzi Sedon,
Published: (2016)

Feng Shui for modern living
by: Skinner
Published: (2000)

Advertising
by: Jefkins
Published: (1994)

Advertising
by: Jefkins
Published: (2000)

Advertising
by: Reichert
Published: (1977)

A study on the effectiveness of advertising, personal selling and sale promotion on promotional activities of Hotel Pontian / Amirah Mohsin
by: Mohsin, Amirah
Published: (2011)

Promotion of human rights & social justice for persons with disabilities by religious means: The role and contribution of zakat in Malaysia
by: Mokhtar, Khairil Azmin, et al.
Published: (2016)

Meanings of old age to the elderly in pondok living arrangement in Malaysia
by: Areff, Nor Aisah, et al.
Published: (2015)

Islamic advertising and advertisements: some concerns
by: Syed Abdullah Idid, Syed Arabi
Published: (2016)

The advertising of barbershop influences consumer / Zarif Adly Zainudin
by: Zainudin, Zarif Adly
Published: (2015)

Advertising, globalisation and national identity: a content study of advertisements in Malaysia
by: Mohd Helmi Abd. Rahim,, et al.
Published: (2005)

Promoting Healthy Living in Latin America and the Caribbean
by: Bonilla Chacin, Maria Eugenia
Published: (2013)

The Islamic embrace of advertising: a study of TV advertising frameworks of selected OIC countries using the hierarchy of influences model
by: Mokhtar, Aida, et al.
Published: (2017)

The influence of language of advertising on customer patronage intention: testing moderation effects of race
by: Rahman, Muhammad Sabbir, et al.
Published: (2014)

Advertising concept and copy
by: Felton
Published: (2006)

Advertising Roderick White
by: White
Published: (2000)

Promoting Women's Rights by Indigenous Means : An Innovative Project in Kenya
by: Chopra, Tanja
Published: (2018)

Bioprospecting of agarwood: beyond its role in perfumery industry
by: Hashim, Yumi Zuhanis Has-Yun, et al.
Published: (2017)

Promotional language and Maqasid Shariah in the advertisements of local and international halal food products
by: Wan Mohd Fadzlullah, Wan Nor Fasihah, et al.
Published: (2019)

Effective advertising to promote silat for young generations / Md Helmyshah Md Parlan
by: Md Parlan, Md Helmyshah
Published: (2013)

The role of communication in Nation Building: television advertising and acceptance in Malaysia
by: Mukhtar, Aida
Published: (2011)

Modern linguistics and its trends
by: Abd Rahman, Akmal Khuzairy, et al.
Published: (2012)

Factors influencing consumers’ intention to purchase products advertised on Facebook
by: Mert, Hasinat, et al.
Published: (2018)

Advertising management
by: BATRA
Published: (1996)

Advertising in the marketplace
by: BURKE
Published: (1973)

The fundamentals of advertising
by: Wilmshurst
Published: (1999)

Contemporary advertising
by: Arens
Published: (2000)

Cannot write session to /tmp/vufind_sessions/sess_rc1aa8qqh5o5q85g73vri9bjla