The impact of customer trust and perception of security and privacy on the acceptance of online banking services: structural equation modeling approach

The impact of customer trust and perception of security and privacy on the acceptance of online banking services: structural equation modeling approach

The present study aimed to investigate the impact of security and privacy perceptions on bank customers’ trust to accept and adopt online banking services. Specifically, the investigation in the study focused on the factors affecting customers’ trust to accept and use online banking services. In ord...

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Bibliographic Details
Main Authors: Al-Sharafi, Mohammed A., Ruzaini, Abdullah Arshah, Herzallah, Fadi A. T., Abu-Shanab, Emad A.
Format: Article
Language:English
Published: Penerbit Universiti Malaysia Pahang 2018
Subjects:
HF Commerce
Online Access:http://umpir.ump.edu.my/id/eprint/21405/
http://umpir.ump.edu.my/id/eprint/21405/
http://umpir.ump.edu.my/id/eprint/21405/1/The%20impact%20of%20customer%20trust%20and%20perception%20of%20security%20and%20privacy%20on%20the%20acceptance.pdf
id ump-21405
recordtype eprints
spelling ump-214052018-06-27T03:29:00Z http://umpir.ump.edu.my/id/eprint/21405/ The impact of customer trust and perception of security and privacy on the acceptance of online banking services: structural equation modeling approach Al-Sharafi, Mohammed A. Ruzaini, Abdullah Arshah Herzallah, Fadi A. T. Abu-Shanab, Emad A. HF Commerce The present study aimed to investigate the impact of security and privacy perceptions on bank customers’ trust to accept and adopt online banking services. Specifically, the investigation in the study focused on the factors affecting customers’ trust to accept and use online banking services. In order to achieve this, a survey was administered to a number of 198 participants from Jordan for collecting the data. A Structural Equation Modeling (SEM) approach was utilized for analyzing the respondents’ responses to the survey. The results showed that trust positively affected customers’ behavioral intention to adopt online banking services. Moreover, the customers’ perception, including their perceived usefulness, security and privacy had a significant impact on their trust. However, users’ perceived ease of use failed to predict the customers’ intention to use online banking services. Based on these results, a research model that accurately reflects the factors affecting customers’ trust to accept and use online banking services was developed. Penerbit Universiti Malaysia Pahang 2018 Article PeerReviewed text en http://umpir.ump.edu.my/id/eprint/21405/1/The%20impact%20of%20customer%20trust%20and%20perception%20of%20security%20and%20privacy%20on%20the%20acceptance.pdf Al-Sharafi, Mohammed A. and Ruzaini, Abdullah Arshah and Herzallah, Fadi A. T. and Abu-Shanab, Emad A. (2018) The impact of customer trust and perception of security and privacy on the acceptance of online banking services: structural equation modeling approach. International Journal of Industrial Management (IJIM), 4. pp. 1-14. ISSN 2289-9286 (Print); 0127-564x (Online) http://ijim.ump.edu.my/images/IJIM-4/IJIM4-5.pdf
repository_type Digital Repository
institution_category Local University
institution Universiti Malaysia Pahang
building UMP Institutional Repository
collection Online Access
language English
topic HF Commerce
spellingShingle HF Commerce
Al-Sharafi, Mohammed A.
Ruzaini, Abdullah Arshah
Herzallah, Fadi A. T.
Abu-Shanab, Emad A.
The impact of customer trust and perception of security and privacy on the acceptance of online banking services: structural equation modeling approach
description The present study aimed to investigate the impact of security and privacy perceptions on bank customers’ trust to accept and adopt online banking services. Specifically, the investigation in the study focused on the factors affecting customers’ trust to accept and use online banking services. In order to achieve this, a survey was administered to a number of 198 participants from Jordan for collecting the data. A Structural Equation Modeling (SEM) approach was utilized for analyzing the respondents’ responses to the survey. The results showed that trust positively affected customers’ behavioral intention to adopt online banking services. Moreover, the customers’ perception, including their perceived usefulness, security and privacy had a significant impact on their trust. However, users’ perceived ease of use failed to predict the customers’ intention to use online banking services. Based on these results, a research model that accurately reflects the factors affecting customers’ trust to accept and use online banking services was developed.
format Article
author Al-Sharafi, Mohammed A.
Ruzaini, Abdullah Arshah
Herzallah, Fadi A. T.
Abu-Shanab, Emad A.
author_facet Al-Sharafi, Mohammed A.
Ruzaini, Abdullah Arshah
Herzallah, Fadi A. T.
Abu-Shanab, Emad A.
author_sort Al-Sharafi, Mohammed A.
title The impact of customer trust and perception of security and privacy on the acceptance of online banking services: structural equation modeling approach
title_short The impact of customer trust and perception of security and privacy on the acceptance of online banking services: structural equation modeling approach
title_full The impact of customer trust and perception of security and privacy on the acceptance of online banking services: structural equation modeling approach
title_fullStr The impact of customer trust and perception of security and privacy on the acceptance of online banking services: structural equation modeling approach
title_full_unstemmed The impact of customer trust and perception of security and privacy on the acceptance of online banking services: structural equation modeling approach
title_sort impact of customer trust and perception of security and privacy on the acceptance of online banking services: structural equation modeling approach
publisher Penerbit Universiti Malaysia Pahang
publishDate 2018
url http://umpir.ump.edu.my/id/eprint/21405/
http://umpir.ump.edu.my/id/eprint/21405/
http://umpir.ump.edu.my/id/eprint/21405/1/The%20impact%20of%20customer%20trust%20and%20perception%20of%20security%20and%20privacy%20on%20the%20acceptance.pdf
first_indexed 2023-09-18T22:31:23Z
last_indexed 2023-09-18T22:31:23Z
_version_ 1777416309039955968

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